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- I don’t sing. Can
I still join AU?
Sure! Let us know what your area of specialization is. Whether
an instrumentalist, dancer, actor, writer, photographer,
designer… or even if you’re interested in music
management.
- Is there an age limit
to AU?
Our youngest member is 10 and our eldest is 45. You’re
never too young or too old to be creative!
- Are there any AU branches
outside Delhi?
Not yet. However, we hope to make AU a national platform
for artistes. Do mail us at info.au.delhi@gmail.com
if you would like to help/represent AU in cities outside
Delhi.
- What is an AU audition
like?
AU Auditions for singers consist of two rounds. Round One
is conducted individually. We focus on range, voice texture,
grasping power, improvisational abilities, etc. Singers
who make the first cut, are then called back for Round Two,
conducted in a group setting.
- How frequently are auditions
held?
Every six months.
- Does AU conduct workshops
for young children?
An AU Summer Workshop for children is in the pipeline. Mail
us for more details.
- Are AU singers trained?
AU strives to be an inclusive forum. Prior vocal training
is thus, not a prerequisite. We have an extremely rigorous
auditioning process. Members are recruited based on their
talent, team spirit / willingness to work with others, and
commitment levels.
Although AU has developed its own methodology of vocal training,
we also draw from the experience of our members who are
associated with institutions such as Berklee College of
Music, Royal School of Music-London, Trinity College of
Music, Akhil Bharatiya Gandharv Mahavidyalaya, Delhi School
of Music, Parikrama School of Music, Danceworx Academy,
Shiamak Davar’s Institute of Performing Arts, Delhi
Music Theatre, Capital City Minstrels, Delhi Christian Choir,
YMCA, Teamwork, Encompass, Kidsworld, TAG (Theatre Action
Group), and the National School of Drama.
- What’s a typical
AU session like?
Practice practice practice… and oh, did we mention
practice?
We basically live, eat, dream, breathe Music. We’ve
had 14-hour rehearsals. Community breakfast, lunch &
dinner. It’s hard work but it’s fun! Want to
experience it? Join us to find out more!
- What are AU’s objectives?
AU is a platform for the promotion of performing arts, with
Music as our core focus. Our primary objectives are:
- To build a platform for, and bridge the gap between,
artistes from diverse musical backgrounds – where
music spells Cooperation not Competition.
- To introduce our members and our audiences to myriad
genres of music, covering Western, Indian and World
music.
- To use our music to assist and support charitable
institutions or purposes.
- Who works
on marketing… PR… promotion?
Mostly everything related to a production is done in-house.
AU members work on conceptualisation, arranging infrastructure,
designing sets, costumes, brochures, posters, marketing,
publicity campaigns, etc. Watch the
AU
Profile film for more details
- How can I get a copy
of your album?
AU’s debut album “En Route” is available online at www.underscorerecords.com
- As a corporate, what can
AU do for me?
AU productions create room for positive associations with
the corporate sector. Investments – of finances and
in kind – are reciprocated with branding and publicity
benefits, and with an association that extends the partnering
organization’s outreach into the vibrant youth segment.
Please note: The Artistes Unlimited Charitable Trust has
been registered under section 12A of the Income Tax Act,
which deems it as being 'charitable'. It has also been registered
under section 80 G of the Income Tax Act whereby a donor
is entitled to a tax benefit (50% of donation paid) on the
donation made to 'Artistes Unlimited Charitable Trust'.
- I would like to book
AU for a show, but I’m worried about logistics for
80 people.
Not every AU production showcases a large ensemble on stage.
The number of artistes and our repertoire varies greatly,
depending on event profile, venue, concert duration, etc.
Whether it’s a 90-minute high-energy performance by
just Eight… or a 10-minute epic performed by 80 singers
– AU brings a unique experience to every performance.
- What is the AU audience
profile like?
From cultural aficionados, young professionals to college/school
students - put simply, AU’s
audience = serious music lovers.
The strength of our USP - to explore myriad genres of music
– communicated in each performance, has led AU to
acquire an age-less audience: followers of specific genres
– be it pop, Indian classical, jazz, or fusion.
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